Social media publishing
Four channels, our own integrations, human approval before every post — run on our infrastructure, not through a tool subscription.
Most agencies depend on a middleman: a scheduling tool on subscription that in turn depends on the platforms. If that middleman fails, changes its pricing or loses an access, your channel stops — and nobody can do anything about it.
We talk to the platforms directly. Facebook and Instagram through our own application, for which Meta has verified our company as a tech provider. TikTok through our own app with direct posting. LinkedIn on a fixed weekly rhythm. No subscription in between, no shared queue with other people's clients.
What comes out of that is not a button that spits out content, but an operation: draft, approval by a human, publication, evidence. The part in between runs automatically; the part that carries responsibility does not.
Assessment
Which channels exist, who looks after them today, which posts have worked so far. Plus the obligatory questions: who approves, and what must never go out without checking back.
Connection
You connect your accounts yourself by logging in with each platform. We receive permission to publish, never your credentials.
Define the voice
We work out the voice of your channel on real examples and write it down — so the posts sound like you and not like a machine.
Trial run
Two weeks with close approval. At the end it is settled what can run without asking and what always crosses your desk.
Operation
Ongoing cadence with a fixed approval round, a monthly report, and one person to talk to instead of a ticket number.
Assessment
Which channels exist, who looks after them today, which posts have worked so far. Plus the obligatory questions: who approves, and what must never go out without checking back.
Connection
You connect your accounts yourself by logging in with each platform. We receive permission to publish, never your credentials.
Define the voice
We work out the voice of your channel on real examples and write it down — so the posts sound like you and not like a machine.
Trial run
Two weeks with close approval. At the end it is settled what can run without asking and what always crosses your desk.
Operation
Ongoing cadence with a fixed approval round, a monthly report, and one person to talk to instead of a ticket number.
What this means for your channel
Sounds interesting?
Let's talk it through in a free intro call and see how this would work for you.